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Average user rating:  | |
| Colgate leaves my mouth feeling so fresh and ... | |
| Colgate leaves my mouth feeling so fresh and clean. The taste is very minty, but is not overpowering. My entire family has started using this product and they all feel the same way I do. This may sound a little silly, but I really love the flip top lid. Now no one leaves the cap off the toothpaste! I would highly recommend Colgate toothpaste to all my family and friends. | |
 I liked the fresh taste of this toothpaste ... | |
| I liked the fresh taste of this toothpaste and my teeth and breath felt fresh and clean after using it. It came in a regular toothpaste tube, which I prefer over a pump anyway, as pumps seem to get messy. I would recommend the Colgate Total Fresh Stripe Fluoride Toothpaste to my friends or family. | |
| Great Innovation; Look At Other Version | |
| For years, Crest was the toothpaste of choice. It had a dominating market share, due in large part to the fact that Crest was the first toohpaste to obtain the ADA (American Dental Association) seal of approval. The marketplace went through a seismic shift with the introduction of Colgate Total. Colgate proved once again that a market leader that grows complacent is vulnerable to an innovative competitor. The innovation: Triclosan, which actually makes your mouth fight bacteria longer and, more importantly, makes your mouth FEEL cleaner. This version does not include the "Plus Whitening" feature. The Whitening element doesn't work as well as, say, Crest Whitening Strips; but it is better than nothing, and there is no significant price difference if you buy the version without "Plus Whitening." This is a good product that shook the industry, but look at the version with "Plus Whitening". |
